James Bond gave the box office its second injection
of receipts following the big opening of MADAGASCAR 2 the previous
weekend. Now it appears we have an unexpected third cash injection
from a new opener that has outdone its predecessors.
TWILIGHT,
a romance-vampire flick (yes, you read that right), earned an estimated
35.7 million on Friday alone, a mammoth figure considering the reported
budget is only 37 million. This is a big hit and will likely create
a massive opening weekend and be a hugely profitable release.
Slipping in to second, or tumbling,
is QUANTUM
OF SOLACE. After a breakout last weekend, the film lost a good
chunk of its audience, earning only an estimated 8.75 million on
its second Friday. That equates to an approximate 67% loss of audience.
This film was not as widely regarded as CASINO
ROYALE, and may account for its drop in ticket sales. This hardly
matters as the foreign gross has already put this film in to the
black but it may have to work hard to match its budget figure in
the U.S.
BOLT opens in third position with an estimated 7.1
million. The latest CG animated flick did okay given its low profile
and will likely turn in to a decent earner for Disney.
MADAGASCAR: ESCAPE 2 AFRICA is now losing a little
steam, but not much. In its third Friday it earned an estimated
3.7 million.
The estimates for the remaining films are as follows:
ROLE MODELS - 2.4M
CHANGELING - 0.7M
HIGH SCHOOL MUSICAL 3 - 0.5M
ZACK AND MIRI MAKE A PORNO - 0.5M
THE BOY IN STRIPED PAJAMAS - 0.4M
THE SECRET LIFE OF BEES - 0.3M
The North American box office in total
took in 60.3 million for the whole of Friday 21st November 2008.